In November, Bahians will embark upon a month of recognition of Black history and cultural awareness. Much like Black History Month is celebrated in the month of February in the U.S., November is considered Black Consciousness Month in the state of Bahia in Brazil. November 20 is also known as Dia da Consciência Negra (Black Consciousness Day) and is celebrated as a holiday in many cities across Brazil as a reflection on the legacy of resistance to slavery and the fight for social and political justice. Activities are planned all throughout the month in order to bring awareness of Black history and the contributions of Afro-Brazilians to society as well as pride in African ancestry, identity, and heritage. Advocates of the Black Movement hope this month-long recognition will also raise awareness of the continuing struggle for Afro-Brazilians as they fight for equality in the workplace, media, education, and justice system.
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